Viranica Manchu is the founder and creative director of Maison Ava. Born and educated in New York, she developed a passion for design and luxury at a young age and went on to pursue degrees in jewelry design, gemology and fashion marketing. Following her studies, she moved to her family’s homeland of India to broaden her experience in jewelry design. There she met her future husband, a prominent actor and producer with whom she shares a lifestyle that invites her to attend and host numerous extravagant black-tie events. 

With a growing family, Viranica began her search for thoughtfully made occasion-wear for her young children. When she couldn’t find the level of craftsmanship she was looking for, she was inspired to create their own party wardrobe. Her designs quickly drew attention and enthusiasm, and propelled Viranica to start Maison Ava.

Driven by her entrepreneurial spirit and love for fashion, Viranica built a fully operating India-based atelier where Maison Ava’s creations are entirely made from start to finish. She is committed to preserving the country’s unique craftsmanship in weaving and embellishment and blending it with innovative style cuts and designs.

As a mother of four, she knows the challenges of dressing children in fancy clothing, and so she is placing children at the very center by being mindful of using soft and natural fabrics and strategically setting beading and embroidery. Her vision for Maison Ava is to create a brand that is loved as much by her young clientele than by the grown-ups who outfit them.